Running a Food Truck For Dummies (For Dummies (Lifestyle))




From the Back Cover

  • Create a business plan to set yourself up for success
  • Harness PR and social media to build your following
  • Stay profitable and expand your business

Start and succeed in the food truck business

If you’re a chef, foodie, or amateur epicurean who dreams of finding success in the mobile food industry, this book covers everything you need to stay lean and profitable and avoid the most common operating mistakes. Inside, you’ll find your food niche, follow important rules of conducting business on the road, outfit your moving kitchen, meet safety and sanitation requirements—and everything in between.


  • Research the marketplace
  • Write a business plan
  • Finance your endeavor
  • Prepare your menu
  • Buy food and supplies
  • Open your service window
  • Manage your money
  • Create buzz for your business
  • Find and retain followers

About the Author

Richard Myrick is editor-in- chief and founder of Mobile Cuisine Magazine (, a central source for mobile street food information. Since its inception, Mobile Cuisine has been teaching aspiring culinary professionals how to create successful food truck businesses by providing valuable information that can help anyone build a food truck business.


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